At Pajamas Media, Zombie alerts us to a “global warming” ad campaign for which the producers have already issued an apology:
’10:10′ is a campaign to get people around the world to lower their carbon consumption by 10% in the year 2010. Global Warming and all that, you see.
It’s quite a large, well-organized movement, funded in part by the British government.
This morning, the ’10:10′ campaign released “No Pressure,” a much-anticipated video promoting thenotion of compliance to the carbon-reduction drive, a video scripted by famed British screenwriter Richard Curtis (Notting Hill, Mr. Bean, etc.) and produced by a professional film crew with top-notch actors.
However…
Within minutes of its unveiling earlier today, “No Pressure” caused such an uproar that it was taken offline while the producers issued an apology.
The video, which was taken down almost immediately but captured by others before it was “disappeared,” runs about 4 minutes: